Advertising Design Classes

Learn more through practical advertising classes

Advertisers work in a broad range of fields, communicating their message using a variety of media outlets. Advertising classes at IADT – San Antonio are designed to help students develop their creative talents into marketable skills they can easily adapt to whatever sector of advertising they become involved in.

Advertising classes at IADT – San Antonio are all built around focused training. This practical training helps students develop the creative problem-solving skills that employers in this demanding industry are seeking. Learn about how you can separate yourself from the crowd through Advertising Design career training in classes such as:

Marketing Business

This Advertising class examines the application of marketing principles and theories to the businesses and entrepreneurial efforts. Topics include marketing tools and techniques required for start-up businesses, including new business development, core competencies and technologies, marketing research, marketing planning, relationship marketing, and partnership with customers and suppliers.

Media Planning

This Advertising course will challenge students with the problems, techniques and strategy of buying advertising space and time effectively and economically in newspapers, magazines, radio, television, Internet and outdoor media.

E-Commerce

This Advertising Design class presents the opportunities, challenges and strategies for conducting successful e-Commerce ventures. The impact of e-Commerce on business models, consumer behavior, and market segmentation for both Business-to-Business and Business-to-Consumer operations will be explored. The technical and infrastructure requirements for conducting business on the Internet, including security systems, payment systems, and client/product support will be discussed. Laws, regulations and ethical issues related to e-Commerce business practices will also be examined.

Art Direction Project

This Advertising class focuses upon the development and production of two audience-focused advertising projects. Case studies will be used as a means to develop advertising strategies, construct creative briefs, and produce portfolio-quality projects. Market research, consumer behavior and sales techniques will be discussed.

Looking for the full list of our Advertising Design classes? Request your free Academy – San Antonio course catalog today.