Advertising Design Training

At the Academy – San Antonio, our Advertising Design program was designed to prepare students for exciting career opportunities in the design, creation and implementation of advertising campaigns as well as marketing design. The program examines the graphic, typographic, photographic and audio / video elements of advertising; supportive advertising copy. The development of marketing and advertising campaigns will be covered and the roles of e-commerce, branding, project management, media planning, and consumer behavior will be studied.

Graduates of the Advertising Design program should be prepared for employment in positions such as:

• Copywriter;
• Junior Art Director;
• Advertising Designer;
• Photography Coordinator;
• Production Coordinator;
• Marketing Coordinator;
• Advertising/Media Buyer;
• Marketing Content Coordinator;
• Public Relations Coordinator;
• Corporate Communications Coordinator;
• Junior Publicist; and
• Junior/Assistant Creative Director.

As a result of completion of the program of study, students should be able to:

• Produce professional-quality advertising content, inclusive of artwork, copy, concept, market analysis, media determination, budget, resource allocation and valid measurement of results;
• Direct and analyze the collection and analysis of market data and information, including statistical inference, consumer behavior, demographics, product or service brand loyalty and market identities;
• Produce effective advertising and marketing campaigns based upon historical results, marketing data, research and analyses, media trends, production capabilities while developing client relations and collaborative creative environments;
• Create and function within a cohesive creative production group and assess the quality of graphic, photographic, typographic and other work product; and
• Professionally represent corporations, individuals and product in the creative process.

The Academy - San Antonio can help you on your career path with fashion merchandising training. Contact us today for more information about our new Advertising Design training!